The jury is composed of world-renowned experts in packaging design and marketing. They come from Europe, America, and the Asia-Pacific region. As packaging-design experts they will individually judge the works entered in accordance with their relevance and creativity. In the light of the results the organisers and Chairman of the jury will meet to decide on cases of dead heat or other arbitration problems. The members of the jury will have no right to vote for their own creations nor those presented by their own company. The final judgement will be irrevocable.
Click here for the list of jury members.

Because of the different categories and subcategories, the works will be in competition with comparable works. Packaging for drinks will not be compared with packaging for cheese. But cereal packaging will be judged against other cereal packaging.
Here see the list of categories.